About Dealership University


"Investing in Dealership University's training system is one of the best investments we've ever made."    - Kathi Wolfe, Chicago Sports Cycle

Dealership University offers Instructor-Led Online Training, On-Site Workshops, Sales Department Daily Planners, Workbooks and over 70 powerful Online Courses!  The online courses include training for Sales, Finance and Insurance, Parts and Accessories, Service and Product Knowledge courses for Kawasaki, Honda, Yamaha and Suzuki!  Studies show that up to 80% of a customer's buying decision is made during the presentation, and now you can ensure that your entire team is educated with the valuable features and benefits they need to be successful.

We are an Atlanta based Georgia Corporation founded by a group of powersports dealers and employees with over 35 years of combined dealership experience.

Alanta, Georgia

After years of developing some of the most comprehensive operations manuals in the industry we successfully facilitated training programs with quality content through manual systems. However, a paper Training Manual is not the most effective way to train someone!

We also found that having a full-time person dedicated to training is not only very expensive, but the progress of Team Members is still hard to track. Without a full time trainer, the person facilitating the teaching is being taken away from their important daily responsibilities, which can cause an adverse effect on sales.

Now armed with Instructor-led Online Training, On-Site Workshops, Workbooks, Sales Department Daily Planners, and a powerful Web-Based Training System we are passionate about sharing proven ways to increase sales, margins and customer service in each department with the entire industry!

Dealership University is committed to providing Powersports dealers with quality training at an affordable price. And now with the ability to track employee progress and test employees on their retention, Dealer Principals have a tool that can free up some of their valuable time!

Call Toll-Free 1-877-242-4472

Easily Facilitated
Extremely User Friendly
Testing and Certification