Hal Ethington, Eric Anderson and I did an hour seminar at the Indy show this past February.  The event was called “50 ideas in 50 minutes.”   Several things struck me as being unusual.  First, only two people in a room of 70 took notes.  The rest just sat there.  I wondered if they got anything from the ideas or if they had ‘total recall’ memories.

Next: One of the ideas I presented was the suggestion that the restrooms in dealerships sparkle.  That brought some laughs and snickers.  No one seemed to take my idea seriously.  I stand by it.  Here’s why...--------------------------------------------- -read article-